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Let’s Understand search engine optimization (Seo)

  • SEO

Seo stands for search engine optimization. You might know this But why is it so important in blogging?  it brings organic or free traffic to your website.

Want a quick read on SEO, here I have covered the basics, stuff everyone must know.

What is Search engine Optimization?

Seo are tasks, practices, or strategies that make your website  appear in the search results of a search engine (Google or Bing)

What is website traffic?

Traffic is the number of people visiting your website. It is of two types, paid and free. 

Difference between Free(Seo) and paid traffic 

Seo is organic, you don’t pay for keywords to appear in their search results. Google on its own shows your blog in its search results ( only if it’s worthy)

Things you can do to improve search engine optimization

Do Keyword research and planning. You can use ubersuggest, it is free for up to 3 searches.

Make helpful content around those keywords.

Link to other websites (same domain)

Seo can be broken into 2 parts. 

On-page optimization

Creating content that is likely to get ranked. Google will rank if your content is fresh, resourceful, and properly optimized. This is done by filling keywords at appropriate places like metatags, URL, and in the content.

Off-page optimization 

This is done by backlinks and sharing of your content. 

How does a search engine work

Search engines ( Google and Yahoo) are where we seek answers to our questions on the internet. Then, Search engines crawl to different websites on the internet and find the most appropriate answer to the question.

How are websites rank

To get your website rank, you need to optimize your content. You need to learn search engine optimization.

Conclusion

Apart from optimization,  you need to look at other factors, like the loading speed of your website. This too affects the ranking of your website. Google doesn’t likely rank slow websites.

RelatedMaking money with blogging in India is easy

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